There are several online systems which will help you to sell your products today.
These myriad software alternatives make it difficult for individuals and businesses to choose the best e-commerce software for their business.
The two leading e-commerce software systems are ClickFunnels and Shopify.
This article will give a detailed comparison of ClickFunnels vs Shopify and guide you to choose the best for your business.
This ClickFunnels vs Shopify comparison will compare the features provided by each system.
Highlight the pros and cons of each software system and finally give a final verdict.
If you need to get an in-depth idea on which system can best fit your business model, then you need not look any further, this article will just do that.
Besides that, reading this article will save you the many hours which you would take trying out each system by your own.
Not to mention the resources and valuable time which you will use to arrive at the final choice of the right software.
A sales funnel is the buying process which a customer goes through from the point of sign up to the point of check out.
ClickFunnels compared to Shopify offers a more intuitive sales funnels to see to it that you make the highest profit from each customer.
They use scientifically proven methods and exploit the psychology of buying.
A customer who has bought a simple product from you is more likely to buy another higher costing product from you in the future.
So the whole concept revolves around offering customers extra products based on their buying behavior.
ClickFunnels lets you just do that. You do not need to code any of the sales funnel pages but you will just use the tools provided in the e-commerce system.
Thus if your business model involves retargeting your existing customer base, then the ClickFunnel software is the best for you.
ClickFunnels offers an affiliate marketing system to those who sign up on their system.
An affiliate program is an arrangement where you get paid once clients click on the affiliate links on your website and make a purchase from the associated merchant website.
The affiliate marketer gets paid once such a client makes a purchase on the merchant website.
With ClickFunnels, you can make affiliate marketing your side earning strategy.
With hard work, you can as well make this to be your main income source.
A Customer Relationship System enables you to better understand your customers.
ClickFunnels will help you just do that by providing a detailed customer information.
Such customer data will include the date of sign up, the items bought by individual customers, and their emails.
You will also get an access to the customer’s social profile and their locations.
You can use this information to sort out and regroup the customers into different categories and groups.
You will have an option to send customized emails to these groups and thus better increase the conversion rates.
ClickFunnels has one of the best email marketing software.
Once you sign up you will be able to use Actionetics, an in-build emailing software to reach out to your customers and prospects.
ClickFunnels also gives you an option to integrate third-party email systems and use them instead of the Actionetics.
With Actionetics you will be able to schedule email marketing campaigns for various products.
You will also be able to set automatic email deliveries to your customers who sign up on your system.
These emails will be delivered automatically to those who sign up.
This will help you better build a strong relationship with your prospects and warm them up before you make an actual email selling pitch.
ClickFunnels gives you tools to help you build a stunning website without actually hiring a developer.
You will have the option of using the build in sales funnels or building your own sales funnels from scratch using the provided tools.
You will also be able to add shopping carts, payment options, and email subscription options.
By just dragging and dropping these widgets at the desired position on your website page.
Action funnels help you to merge your customer opt-in actions and different click behaviors with the type of email marketing such customers will receive.
In other words, the email received by those who opt in will depend on the click triggers they make while on your website.
This creative and automatic action-oriented email marketing system will see you make more sales than just sending general bulk emails.
Shopify provides professional templates to assist you to build your online store from scratch.
You will have a myriad of templates to choose from.
An interesting feature with Shopify theme is that you will have an option to edit the template code to achieve a finer layout of your website.
Thus if you have an in-house website developer in your team.
You can use them to help you to adjust and retouch the different features of the theme you will have chosen.
With Shopify, you can easily take advantage of the organic leads through SEO.
This is possible because Shopify provides an option for you to create a blog within the same website.
You can thus write SEO savvy articles relevant to your business and see your business grow through organic lead generation.
Shopify provides a dashboard where you can analyze customer data.
The data provided include the locations where customer leads are coming from, the amount of time spend on the website, the purchased products.
And the customer behaviors within your site.
You can use this information to re-strategize and increase your conversion rates.
The visitor analytics system of clickFunnels compared to Shopify is far much superior.
The Shopify customer analytics does not let you regroup the customers and send targeted emails to such customers.
With ClickFunnels this is quite possible.
Shopify gives you the option of setting up other different selling channels and thus help you leverage these opportunities.
With Shopify, you will be able to set up stores on Facebook, Amazon, and eBay.
The good thing about these stores is that customers will be able to purchase directly from these stores without necessarily being directed to your website.
These sales will reflect on your normal Shopify website and thus help you make shipping and other delivery arrangements
If you have a big inventory, then Shopify platform will suit you more than the ClickFunnels system.
Shopify will help you track your inventory and thus help you make better inventory projections.
You will also be able to order new inventory in time, analyze stock movement, and draw useful business decisions from such patterns.
The Shopify Platform has an option for you to install extra plugins to better suit your needs.
These different plugins will help you create better-looking landing pages, integrate third-party email marketing, and create attractive opt-in forms.
Shopify gives its users a wide array of payment options to integrate into their online stores.
Once you sign up with Shopify, you will be able to integrate different payment options such as Visa, PayPal, MasterCard, among many other options.
Added to this Shopify will also provide an option for you integrate different taxation schemes of different countries in your online store.
Shopify has a mobile app where you can easily run your online store.
The superb inventory system offered by Shopify enables you to sell a myriad of products on the store and still keep an accurate track of each one of them.
Shopify has partnered with delivery companies such as DHL and UPS ensuring that you enjoy low shipping rates.
Shopify does not provide a system for you to market your online store.
The only marketing option provided is the blog.
Thus you will need to create your own marketing strategies to increase your online store visibility.
Shopify does not have sales funnels.
You will need to use the provided third-party plugins to enable you to achieve this.
Shopify does not have a built-in email marketing feature.
You will have to choose a third-party system to help you deliver emails to your prospects and customers.
CickFunnel has in-build sales funnel to help you increase your conversions.
This will save you much effort in doing trial and error methods which most often consume time and resources.
Building a sales Funnel does not take much time and effort. Once you sign up you will have your sales funnel within a few hours.
ClickFunnel has an integrated email system tool and thus you will not need to shop for a third-party email marketing software.
The tool, Actionetics, will help you sort and group the emails into different categories and automate the different email campaigns.
You cannot run a wide array of products on this platform.
The system does not have an inventory management system to help you keep track of your inventory.
It is clear that each of these two systems has their own strengths and weaknesses.
It can also be seen that both have some stunning features which make the two software systems stand out in the World of e-commerce.
Thus the best advice would be to go for the product whose features align more with your needs.
Shopify is the best choice for those who have multiple products and have the necessary marketing knowledge to make it in the world of online business.
But you will have to be a little tech-savvy to set up the online store and the various features needed to see your store running smoothly.
You can as well outsource the set-up services from a Software Guru.
ClickFunnles is suitable for those who have little or no business knowledge and are just setting out their first online systems.
The set of tools which will be availed to you will help you get off the ground quickly and start realizing profits.
You can sign up for a Free ClickFunnels Trial and test the system or just sign up for the Shopify 30 days’ trial to see which software best suits your needs.
Here you learn more about the Funnel Hacker Shirt !
If you want to discover some reallife ClickFunnels examples you can read my article about this topic !
And if you want to learn how you can get a Funnel Scripts Discount you can read this guide !
Moreover you can learn more about the Funnel Hacks Masterclass here !
Beyond that you learn more here about John Reese Marketing !
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Disclosure: I am an independent ClickFunnels Affiliate, not an employee.
I receive referral payments from ClickFunnels.
The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.